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The strategic growth engine behind 44% of ISV revenue

For independent software vendors (ISVs), integrated payments have emerged as a front-line engine for revenue growth, user experience and competitive advantage.

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A survey of ISVs from The Strawhecker Group (TSG) and º£½ÇÆÆ½â°æ reveals how integrated payments have become a core growth driver for ISVs – and what separates high-performing platforms from the rest. 

Key findings covered in the report:

  • Why partner choice is a core strategic move
  • What ISVs demand from payments providers, and why many are switching
  • How º£½ÇÆÆ½â°æ helps ISVs monetize faster, scale smarter and stay ahead
  • The trends reshaping embedded finance, developer experience and co-marketing

Whether you're building, growing or scaling your business, this report offers actionable insights to help you turn payments into a strategic advantage.

Integrated payments drive 44% of total revenue on average, and 15% of ISVs report at least 90% of revenue from payments.